La Rue des Garçonnes

The "La Rue des Garçonnes" collection pays tribute to the androgynous woman of the 1920s, known as a "Garçonne", who challenged the standards of femininity and asserted her freedom of expression through fashion. Influenced by Prohibition and the clandestine parties held in the famous “speakeasies,” the collection captures the contrast between discretion and feminine boldness. The menswear tailoring of Camden Town also plays a key role, blending masculine and feminine elements to highlight the breaking of gender norms. More than just a fashion statement, this collection is a manifesto of female empowerment, celebrating women’s freedom to dress as they please without losing their essence. "La Rue des Garçonnes" inspires the industry to continue celebrating diversity and individuality in all their forms.